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Want to convert more visitors to orders?
If you have a conversion rate on your e-commerce site around the 1-2% mark it might be worth taking a look at the Google Website Optimiser. Average conversion rate is between 1 and 4% but there is no reason why a well optimised site can't do better then this.
Make the most out of every website visitor you have, get your site to sell to your current visitors before going out to find more visitors.
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